As a brow artist, ensuring that your clients achieve the best possible results from their brow lamination treatment involves not only skillful application but also proper aftercare guidance. To help your clients maintain their beautiful brows and maximize the longevity of their lamination, and to increase your revenue by selling proper aftercare products, here’s a comprehensive guide.
Why Brow Lamination Needs Proper Aftercare
Brow lamination involves setting the brow hairs in place with a specially formulated solution—Lifting Lotion—that’s designed without ammonia to achieve lifting results without aggressively breaking disulfide bonds, but rather gently opening them. This process provides a polished, uniform appearance. However, the final outcome heavily relies on how well clients follow aftercare instructions. Here’s how you can help them keep their brows looking fabulous.
Aftercare Tips to Share with Your Clients
- Avoid Moisture for the First 24 Hours: Instruct clients to keep their brows dry for at least 24 hours after the treatment. This includes avoiding sweat, swimming, and washing the face. Moisture can interfere with the lamination process and affect the results.
- Minimize Moisture Exposure Post-Treatment: After the initial 24 hours, clients should still avoid excessive moisture around their brows. Recommend gentle cleansing and avoid splashing water directly on the brow area.
- Skip Makeup and Skincare Products: For the first 24 hours, clients should refrain from using any brow makeup or skincare products on their brows. This includes brow gels,
- pencils, and moisturizers, as they can disrupt the lamination.
- Use a Brow Growth Serum: Encourage clients to use a nourishing brow growth serum to maintain their brows' health. This helps keep the brows conditioned and supports the longevity of the lamination. A single serum is priced at $2.50, but if you buy a bundle of 25, it’s only $2 per piece. Consider including the cost of the serum with your brow lamination service to ensure clients achieve great results and a wow factor, as they will receive it in a branded flax bag with a bamboo brush for easy brow brushing. Clients will appreciate this thoughtful touch and are likely to return for future services.
- Daily Brow Brushing: Advise clients to brush their brows daily with a bamboo brush. They can receive one with their hair growth serum purchase, or you can offer additional bamboo brushes in the lift tools pack. Regular brushing helps keep the brows styled and maintains the lamination effect.
- Avoid Touching the Brows: Clients should avoid touching or scratching their brows to prevent disrupting the lamination. This ensures the brows remain as you styled them.
- Additional Aftercare: If you notice that your client's brows are dry, suggesting Care Plus for extra conditioning and moisturizing can be beneficial. If your salon is in a hot climate or your client is preparing for a sunny vacation, recommend the Keratin Filler with SPF. Just as skin needs sun protection, brows can suffer from excessive sun exposure too. Offering personalized consultations and aftercare will ensure clients achieve long-lasting results. This also allows you to increase your revenue, as you can add a small extra cost for these products, saving clients time on ordering and shipping while enhancing their overall experience.
- Schedule Regular Touch-Ups: Remind clients that brow lamination typically lasts between 6 to 8 weeks. Encourage them to book regular touch-ups to keep their brows looking fresh.